Ferrari Trento #ToTheMaximum at the 3Tre in Madonna di Campiglio

Ferrari Trento played a starring role at the 72^nd edition of the 3Tre in Madonna di Campiglio, marking both the most eagerly awaited moment, the podium celebrations, and the toasts of the many fans who flocked to Trentino for the historic stage of the Men’s Alpine Skiing World Cup.

Under the lights of the legendary Canalone Miramonti, the night-time special slalom provided thrills right up to the last gate. After a closely fought first run with very small gaps, the second run was truly spectacular: France’s Clément Noël managed the tension and the pitfalls of the course to perfection, winning with character and determination, while Finland’s Eduard Hallberg, who had set the fastest time in the first run, showed great consistency to finish in second place. Completing the podium was another Frenchman, Paco Rassat, who made a remarkable comeback in the second run.

At the end of the race, the champions celebrated on the podium with a Jeroboam bottle of Ferrari Trentodoc in the famous symbolic gesture that emphasises the joy of victory. The atmosphere also spread to the hospitality areas, where guests and fans were able to taste Ferrari Maximum Blanc de Blancs, raising a toast #ToTheMaximum to the best performers in world skiing.

The 3Tre in Madonna di Campiglio once again confirms the deep bond between Ferrari Trento and the world of alpine skiing — a union forged by a passion for the mountains and for performance — bringing to Trentino a spirit of celebration and pursuit of excellence that has always accompanied the most iconic moments of this sport.