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Ferrari Trento promotes a culture of drinking responsibly which is part of the Italian Art of Living.

It is a culture linked to the ritual nature of food and the celebration of convivial occasions, in which consumption is moderate and informed.

Enter the ferraritrento.com website only if you share this approach and if you are of the legal age to drink alcohol in your country: a world of excellence awaits you!

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Ferrari Trento named the official toast of F1®

Watch the video

Italian style steps onto the podium

For three years – starting with the 2021 season – the Italian sparkling wine par excellence will celebrate the victories of the great champions of Formula 1®, with a Jeroboam of Ferrari Trentodoc on the most iconic podiums in the world of sport.

Formula 1® has chosen Ferrari Trento as its official partner not only because it is one of the world’s most award-winning wineries, but also due to its long and prestigious history. In the words of Stefano Domenicali, President and CEO of Formula 1®: “Celebrating success is part and parcel of both our DNAs and Ferrari Trento, which has always been present at the most important moments in sport, is the ideal partner for us. For more than a century Ferrari Trento has been synonymous with Italian excellence: it has created, thanks to its passion and skill, sparkling wines of great elegance that have the ability to enhance any occasion”.

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Watch the digital presentation of the partnership
2nd March 2021