17 October 2025
Ferrari Trento Showcases Italian Excellence at the Japan Open Tennis

Ferrari Trento took center stage during numerous celebratory toasts at the 2025 Japan Open Tennis, an ATP 500 event held from September 24 to 30 at Tokyo’s Ariake Coliseum. The brand brought a touch of Italian elegance to this exclusive setting, becoming an integral part of the experience offered for both guests and key figures of the tournament.
Ferrari’s Trentodoc sparkling wines were poured for distinguished attendees and accompanied some of the event’s most memorable moments, including the traditional reception party on the evening of September 24 at one of Tokyo’s top Japanese restaurants. Throughout the evening, top player immersed themselves in Japanese culture through a refine experience that combined local cuisine, entertainment, and — naturally — the iconic bubbles of Ferrari.
Additionally, Ferrari Trento has been presented as a special gift to VIP guests, reinforcing its prestige and connection with the tournament’s elite.
This prestigious collaboration not only strengthens Ferrari Trento’s ties with Japan but also with the global sports community, providing a unique opportunity to introduce Trentodoc to an international audience.

Ferrari Trento promotes a culture of drinking responsibly which is part of the Italian Art of Living.
It is a culture linked to the ritual nature of food and the celebration of convivial occasions, in which consumption is moderate and informed.
Enter the ferraritrento.com website only if you share this approach and if you are of the legal age to drink alcohol in your country: a world of excellence awaits you!