Rosewood has been named the winner of the “Ferrari Trento Most Admired Hotel Group Award”, presented during The 50 Best Hotels 2026 awards ceremony. Held this year at the Salles du Carrousel du Louvre in Paris, the prestigious event brought together leading figures from the international hospitality industry to celebrate the world’s finest hotel experiences.
The award was created by Ferrari Trento as part of its partnership with The 50 Best Hotels. It recognizes the hotel group that has made a particularly significant contribution to the industry through new initiatives, innovations or improvements. Luca Finardi, Vice President Operations EMEA of Rosewood, received the award from Matteo Lunelli, President and CEO of Ferrari Trento.
An independent voting panel of more than 800 experts from around the world selected Rosewood for its ability to seamlessly combine a global vision with a deep sense of place. Since its transformation in 2011, the group's leadership has championed hyper-local design, cultural authenticity, and immersive guest experiences shaped by local tastemakers successfully combining global ambition with a strong regional character. Rather than applying a uniform brand identity across its portfolio, it allows each hotel to feel deeply connected to its destination through thoughtful restoration, personalised service, and a genuine commitment to local culture.
Founded in Dallas in 1979, Rosewood Hotels & Resorts is one of the world’s most prestigious luxury hospitality companies. Today, as part of Rosewood Hotel Group, headquartered in Hong Kong, it manages a collection of high-end hotels, resorts and residences across leading destinations worldwide, bringing together iconic historic properties and new openings in some of the industry’s most dynamic markets.
“It was an honor to present Rosewood Hotels & Resorts with the Ferrari Trento Most Admired Hotel Group Award,” says Matteo Lunelli, President and CEO of Ferrari Trento. “I have always appreciated Rosewood’s unique ability to combine exceptional hospitality with a strong sense of place, creating experiences that are both authentic and truly distinctive. This commitment to authenticity, local culture and the pursuit of excellence resonates strongly with us at Ferrari Trento. Congratulations to the entire Rosewood team, and a special toast to excellence!”
Ferrari Trento is the Official Sparkling Wine Partner of The 50 Best Hotels, accompanying the most significant moments of the event with its Trentodoc wines. Through its partnership, the Trentino-based winery brings Italian style and the culture of conviviality that have long defined the House to the heart of the international hospitality scene.
